Artificial intelligence promises efficiency and growth – but it also triggers a familiar concern across banks and insurers: the fear of losing control. How can you ensure that an AI assistant never operates in the dark, but remains fully explainable, steerable, and audit-ready at all times? This is precisely where the concept of the “transparent
How Focused AI Assistants Deliver the ROI That Big Digitalization Projects Only Promise. You know the situation: investments in artificial intelligence have been made, pilot projects are underway, yet tangible, business-altering success often remains elusive. Studies indicate that a majority of AI initiatives in the financial sector fail to achieve their strategic goals. You invest
If you follow Scott Brinker at chiefmartec.com, you know that the martech landscape isn't just growing; it's evolving. This week, the announcement for the upcoming "Martech for 2026" report announcement (Link) dropped, and the central theme is set to be the biggest disruptor since the cloud: Agentic AI. As a team obsessed with marketing technology,
New employees should become productive as quickly as possible. Internal knowledge shouldn’t be buried in folders, scattered across teams, or hidden in outdated FAQs. An AI Assistant as a central Knowledge Hub changes that — measurable, secure, and ready to use. Banks and financial institutions can accelerate onboarding, scale employee training, and boost back-office efficiency
How banks can implement a powerful FAQ assistant with clear structure and minimal effort – boosting customer service, conversion, and efficiency at the same time. Why FAQ Assistants Are Now Essential for Banks Bank customers today expect fast, precise, and 24/7 available answers. Whether it’s account management, credit card limits, or online banking – every
Artificial intelligence in customer service and marketing is no longer a future topic. While AI-powered assistants automate processes and deliver information efficiently, one term causes uncertainty: hallucinations. Decision-makers in banking, insurance, and finance are asking: Can AI generate false information? How do I ensure the answers remain accurate? This article provides a transparent, practical look
Do you know, down to the cent, what it costs when a customer calls, sends an email, or starts a chat with your customer service team? Most executives in the financial sector estimate this expense—and dramatically underestimate it. The true sum isn't just hidden in a service agent's salary but in a chain of processes, systems, and
Sustainability in the financial sector is no longer just a PR topic – it has become a true competitive factor.Yet many ESG initiatives fizzle out because they don’t reach the point where they can really make an impact: customer behavior. To make sustainability tangible, banks must address the place where decisions are made every day
How Artificial Intelligence is Redefining Banking The financial sector is undergoing a fundamental transformation: Artificial Intelligence (AI) is changing how banks interact with their customers, automate processes, and meet regulatory requirements. From simple FAQ bots to highly advanced AI agents providing real-time advice, banking is experiencing an evolution that increases efficiency, reduces costs, and revolutionizes
Was sind Pop-Up-Banner und Exit Intent Banner? Pop-Up-Banner sind Fenster, die sich über den Inhalt einer Website legen, um eine bestimmte Nachricht zu übermitteln. Sie erscheinen oft unaufgefordert, können aber durch gezielte Trigger wie Scrollbewegungen oder Exit Intent, also das Verlassen einer Seite, aktiviert werden. Exit Intent Banner sind eine spezielle Form von Pop-Ups, die