Information on the processing of personal data (data protection information)

(Version 1.0, as of 01.10.2023)

 

Welcome to the data protection area of ADTELLIGENCE GmbH. We are very pleased about your interest in our company. On the basis of this data protection information, we would like to inform you in detail about what data we collect, when we collect it and how it is processed.

These Terms and Conditions are drawn up in German and in English. However, only the German version is authoritative for the interpretation as well as in the event of contradictions between the German and English text.

Responsible

The responsible party pursuant to Art. 4 (7) EU General Data Protection Regulation (GDPR) is:

ADTELLIGENCE GmbH

Managing Director: Michael Altendorf

Address: Elisabethstraße 1, 68165 Mannheim, Germany

Phone: +49 621 59 23 41 0

E-mail: info@adtelligence.com

 

Data Protection Officer

You can reach our data protection officer at:

Gesellschaft für Personaldienstleistungen mbH

Pestalozzistraße 27

34119 Kassel

Phone: +49 561 78968-80

E-mail: datenschutz@gfp24.de

 

General information on the collection of personal data

With the following notes, we inform you transparently about the nature and extent of the processing of personal data,

• that are collected in the course of your visit to our website,
• the use of our online services,
• External online presences on social media platforms
• in the context of application procedures
• as well as in business relationships with customers and service providers

be raised.

The legal basis for our data protection is formed in particular by the requirements of the General Data Protection Regulation (DSGVO) and the supplementary regulations of the Federal Data Protection Act (BDSG) and the Telecommunications Telemedia Data Protection Act (TTDSG).

Purpose / legal basis of the processing

In such cases where we obtain your consent for processing operations of personal data, Art. 6 (1) lit. a DSGVO serves as the legal basis.

When processing personal data that is necessary for the performance of a contract concluded between you and us, Art. 6 (1) lit. b DSGVO serves as the legal basis. This also applies to processing operations that are necessary for the implementation of pre-contractual measures.

In the event that processing of personal data is necessary for compliance with a legal obligation to which we are subject, Art. 6 (1) lit. c DSGVO serves as the legal basis.

In the event that vital interests of the data subject or another natural person make it necessary to process personal data, Art. 6 (1) lit. d DSGVO is the legal basis.

In the event that the processing of personal data is necessary to protect a legitimate interest of our company or a third party and your interests, fundamental rights and freedoms do not override the first-mentioned interest, Article 6 (1) lit. f DSGVO is the legal basis for the processing.

If cookies or similar technologies are set during data processing, the storage of these or the access to information in the end device of a user (e.g. device fingerprinting) is carried out in accordance with § 25 para. 1 TTDSG in conjunction with Art. 6 para. 1 lit. a DSGVO.

If the use of cookies is absolutely necessary, this is done on the basis of Section 25 (2) sentence 2 TTDSG.

Disclosure of personal data

If, in the course of our processing, we transfer your personal data to other bodies or disclose it to them, this will only be done on the basis of one of the aforementioned legal grounds. Recipients of this data may include, for example, payment service providers in the context of contract performance. In such cases where we are required to do so by law or by court order, we must disclose your data to bodies entitled to receive such information.

If external service providers support us in the processing of your data (e.g. data analysis, newsletter dispatch), this is done within the framework of commissioned processing pursuant to Art. 28 DSGVO. We only conclude contracts with service providers that provide sufficient guarantees that appropriate technical and organizational measures ensure the protection of your data.

Data transfer to third countries

Data is only transferred to third countries (outside the European Union or the European Economic Area) if this is in accordance with the legal requirements. Subject to express consent or contractually or legally required transfer, we process or allow the data to be processed only in third countries with a recognized level of data protection (e.g. adequacy decision of the European Commission pursuant to Art. 45 para. 1 p. 3 DSGVO for the “EU-US Data Privacy Framework” https://commission.europa.eu/document/fa09cbad-dd7d-4684-ae60-be03fcb0fddf_en) or pursuant to Art. 44 et seq. DSGVO on the basis of special guarantees, such as contractual obligation through so-called standard protection clauses of the EU Commission (information page of the EU Commission: https://ec.europa.eu/info/law/law-topic/data-protection/international-dimension-data-protection_de).

Data storage

As soon as the respective purpose for storage ceases to apply, we will delete or block your personal data. Furthermore, your personal data will only be stored if special legal retention periods (in particular commercial and tax retention obligations) at national or European level prevent deletion.

Definitions

Our data protection notice is based on terms used in the GDPR and defined there. To ensure that our privacy policy is easy to read and understand, we would like to explain the most important terms in advance.

Personal data

“Personal data” means any information relating to an identified or identifiable natural person (hereinafter “data subject”). An identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person.

Processing

“Processing” means any operation or set of operations which is performed upon personal data, whether or not by automatic means, such as collection, recording, organization, filing, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination or otherwise making available, alignment or combination, restriction, erasure or destruction.

Responsible

“Controller” means the natural or legal person, public authority, agency or other body which alone or jointly with others determines the purposes and means of the processing of personal data. Where the purposes and means of such processing are determined by Union or Member State law, the controller or the specific criteria for its designation may be provided for under Union or Member State law.

Pseudonymization

“Pseudonymization” means the processing of personal data in such a way that the personal data can no longer be attributed to a specific data subject without the use of additional information, provided that such additional information is kept separately and is subject to technical and organizational measures to ensure that the personal data are not attributed to an identified or identifiable natural person.

Processor

“Processor” means a natural or legal person, public authority, agency or other body that processes personal data on behalf of the Controller.

Receiver

“Recipient” means a natural or legal person, public authority, agency or other body to whom personal data are disclosed, whether or not a third party. However, public authorities that may receive personal data in the context of a specific investigative task under Union or Member State law shall not be considered as recipients.

Third

“Third party” means a natural or legal person, public authority, agency or other body, other than the data subject, the controller, the processor and the persons authorized to process the personal data under the direct responsibility of the controller or the processor.

Consent

“Consent” means any freely given indication of the data subject’s wishes in an informed and unambiguous manner for the specific case, in the form of a statement or any other unambiguous affirmative act by which the data subject signifies that he or she consents to the processing of personal data relating to him or her.

Profiling

“Profiling” means any type of automated processing of personal data that consists of using such personal data to evaluate certain personal aspects relating to a natural person, in particular to analyze or predict aspects relating to that natural person’s job performance, economic situation, health, personal preferences, interests, reliability, behavior, location or change of location.

Data subject rights

The processing of personal data gives you, as the natural person concerned, rights that you can exercise against us at any time. These are:

• Right to revoke a declaration of consent under data protection law pursuant to Art. 7 (3) DSGVO
• Right to information about your personal data stored by us in accordance with Art. 15 DSGVO
• Right to rectification of inaccurate data or completion of incomplete data pursuant to Art. 16 DSGVO
• Right to have your data stored by us deleted in accordance with Art. 17 DSGVO
• Right to restrict the processing of your data according to Art. 18 DSGVO
• Right to data portability according to Art. 20 DSGVO
• Right of objection according to Art. 21 DSGVO
• Automated decisions in individual cases including profiling pursuant to Art. 22 DSGVO.

Right to information

You have the right to find out from us whether and – if so – which personal data we process from you as well as to request copies of your personal data from us. Please note that your right to information may be restricted under certain circumstances in accordance with the statutory provisions.

Right to rectification

If the information concerning you is not (or is no longer) correct, you have the right to request that the inaccurate personal data concerning you be corrected immediately and, if necessary, that incomplete personal data be completed.

Right to deletion

In accordance with the statutory provisions, you have the right to demand that data relating to you be deleted without delay, e.g. if the data is no longer required for the purposes pursued and the statutory storage and archiving regulations do not prevent deletion.

Right to restrict processing

Within the framework of the requirements of Art. 18 DSGVO, you have the right to request a restriction of the processing of the data concerning you, e.g. if you have objected to the processing, for the duration of the examination whether the objection can be granted.

Right to data portability

You have the right to have data that you have provided to us handed over to you or to a third party in a common, machine-readable format. If you request the direct transfer of the data to another controller, this will only be done insofar as it is technically feasible.

Right to revoke a declaration of consent under data protection law

If the processing of your personal data is based on consent given to us, you have the right to revoke this consent at any time. The revocation does not affect the lawfulness of the processing carried out on the basis of the consent until the revocation.

Please send your revocation informally to ADTELLIGENCE GmbH, Elisabethstraße 1, 68165 Mannheim, e-mail: info@adtelligence.com. We would like to point out that your objection can also be made in further procedures or must be made for technical reasons. You will find further information on this in the respective services described.

Right to object to processing

Under the conditions of Art. 21 (1) DSGVO, you may object to data processing based on Art. 6 (1) e or f DSGVO for reasons arising from your particular situation. This also applies to profiling based on these provisions. If you exercise your right to object, we will no longer process your personal data concerned, unless we can demonstrate compelling legitimate grounds for the processing which override your interests, rights and freedoms, or the processing serves to assert, exercise or defend legal claims.

Please send your objection informally to ADTELLIGENCE GmbH, Elisabethstraße 1, 68165 Mannheim, e-mail: info@adtelligence.com. We would like to point out that your objection can also be made in further procedures or must be made for technical reasons. You will find further information on this in the respective services described.

Right of appeal to the data protection authority

In accordance with Art. 77 DSGVO, you have the right to lodge a complaint with the supervisory authority if you believe that the processing of your personal data is not lawful. The address of the supervisory authority responsible for our company is:

 

The State Commissioner for Data Protection and Freedom of Information of Baden-Württemberg

Lautenschlagerstrasse 20

70173 Stuttgart

Phone: +49 711 61 55 41 0

E-mail: poststelle@lfdi.bwl.de

 

Automatic decision in individual cases including profiling

You have the right not to be subject to a decision based solely on automated processing – including profiling – which produces legal effects concerning you or similarly significantly affects you.

Use of online services

In the following, we inform you when and in what context data is processed when you use our online services.

Collection of personal data when visiting our website

When using the website for information purposes only, i.e. if you do not register or otherwise provide us with information, we only collect the personal data that your browser transmits to our server. When you view our website, we collect the data mentioned below. These are technically necessary to display our website to you and to ensure the stability and security of the display. The legal basis for storing information in the form of cookies or in the server log file on your terminal device or accessing this information in your terminal device is Section 25 (2) No. 2 TTDSG. The associated data processing is based on Art. 6 para. 1 lit. f DSGVO:

• IP address
• Date and time of the request
• Time zone difference from Greenwich Mean Time (GMT)
• Content of the request (concrete page)
• Access status / HTTP status code
• Data volume transferred in each case
• Website from which the request comes
• Browser
• Operating system and its interface

This data is temporarily stored in the log files of our system. A storage beyond this is possible, but in this case the IP addresses are partially deleted or alienated, so that an assignment of the calling client is no longer possible.

Cookies use

In addition to the aforementioned data, cookies are stored on your terminal device (e.g. PC, laptop, smartphone) when you use our website. Cookies are small text files that are stored on your terminal device assigned to the browser you are using and through which the body that sets the cookie (in this case by us) receives certain information. Cookies cannot execute programs or transfer malware to your end devices. They serve to make the online offer as a whole more user-friendly and effective.

This website uses the following types of cookies, the scope and functionality of which are explained below:

Transient cookies

Transient cookies are automatically deleted when you close the browser. These include in particular the session cookies. These store a so-called session ID, with which various requests of your browser can be assigned to the common session. This allows your computer to be recognized when you return to our website. The session cookies are deleted when you log out or close the browser.

Persistent cookies

Persistent cookies are automatically deleted after a specified period of time, which may differ depending on the cookie. You can delete the cookies in the security settings of your browser at any time.

We use cookies on our website, which are generated by us as the website operator and are necessary for the full functionality and presentation of our offer on the website. The legal basis for storing information in the form of cookies on your terminal equipment or accessing this information in your terminal equipment is Section 25 (2) No. 2 TTDSG. We use these cookies for legitimate interest according to Art. 6 para. 1 lit. f DSGVO to ensure our online offer.

In addition to the cookies set by us as the responsible party, cookies offered by other providers are also used. We process these cookies on the basis of your consent in accordance with Art. 6 Para. 1 lit. a and § 25 Para. 1 TTDSG (storage of cookies or access to information in a terminal device (e.g. via device fingerprinting). Further information about the use of and cooperation with external service providers can be found in the data protection information of the respective online offers.

You can configure your browser settings according to your preferences and, for example, refuse to accept cookies from external providers or all cookies. However, we would like to point out that you may not be able to use all functions of this website. If you have agreed to accept cookies and would like to object to this for the future, you can delete the stored cookies in the settings of the browser you are using.

Cookie settings in web browsers

Web browsers can be set to notify you when cookies are set or to generally or partially reject or disable cookies. By deactivating and deleting all cookies, you can also revoke any consent you have previously given. If you deactivate or restrict cookies using your browser, various functions on our website may not be available to you. You can use your web browser to delete stored cookies at any time, even automatically.

You can learn about these options of the most commonly used browsers via the following links:

Mozilla Firefox: https://support.mozilla.org/de/kb/cookies-informationen-websites-auf-ihrem-computer

Google Chrome: https://support.google.com/chrome/bin/answer.py?hl=de&answer=95647

Apple Safari: https://support.apple.com/de-de/guide/safari/sfri11471/mac

Microsoft Internet Explorer: https://support.microsoft.com/de-de/help/17442/windows-internet-explorer-delete-manage-cookies

Microsoft Edge: https://support.microsoft.com/de-de/help/4027947/microsoft-edge-delete-cookies

Opera: https://help.opera.com/de/latest/web-preferences/

If no restrictions have been placed on the cookie settings, cookies that are intended to enable and ensure the necessary technical functions remain on your terminal device until you close the browser; other cookies may remain on your terminal device for longer. The exact cookie runtimes are displayed in the Consent banner.

SSL- BZW. TLS- encryption

Our website uses TLS encryption (formerly SSL) for security and to protect the transmission of confidential content. Orders or contact requests that you send to us are thus made via transport encryption. Depending on your browser type, you can recognize this either by the lock symbol and/or the https protocol in the address line.

External hosting

We host our website externally. The personal data collected on this website is stored on the servers of the hoster(s). This may include all information relating to the users of our online offer, which is generated in the course of use and communication, such as content data (e.g. entries in online forms); usage data (e.g. websites visited, access times); meta / communication data (e.g. device information, IP addresses).

We collect the aforementioned data in order to be able to guarantee the secure, fast and efficient provision of our online service. The legal basis for storing information in the form of cookies on your terminal device or accessing this information in your terminal device is Section 25 (2) No. 2 TTDSG. The associated processing of your data is carried out pursuant to Art. 6 para. 1 lit. f DSGVO based on our legitimate interest in the correct presentation and functionality of our website.

 

We use the following hosting provider(s):

 

Raidboxes GmbH, Hafenstraße 32, 48153 Münster, Germany

For further information on data protection, please visit https://raidboxes.io/legal/privacy/

 

We have also concluded a contract for commissioned data processing (AV). This contract regulates the scope, type and purpose of the access options of the above-mentioned provider(s) to the data. The access options are thereby limited only to necessary accesses that are required for the fulfillment of the hosting services and in compliance with the DSGVO.

Contact

Contact form

When you contact us via a contact form, the data you provide (your e-mail address, your name if applicable, your telephone number, the content of your message) will be stored by us in order to fulfill your request. The processing of the data entered in the contact form is based on your consent in accordance with Art. 6 para. 1 lit. a DSGVO. If your contact request is related to the performance of a contract or the implementation of pre-contractual measures, we process your data on the basis of Art. 6 para. 1 lit. b DSGVO. We delete the data accruing in this context after storage is no longer necessary or restrict processing if there are legal retention obligations. You can revoke this consent at any time. The legality of the data processing operations carried out until the revocation remains unaffected by the revocation.

Request by e-mail, phone, fax

When you contact us by e-mail, telephone or fax, the personal data you provide (your e-mail address, your name if applicable, your telephone number, the content of your message) will be stored by us in order to process your request. We do not pass on this data without your consent.

Data processing is based on Art. 6 (1) lit. b DSGVO if your request is related to the performance of a contract or is necessary for the implementation of pre-contractual measures. In all other cases, we process your data on the basis of your consent pursuant to Art. 6 (1) a DSGVO and/or on the basis of our legitimate interests pursuant to Art. 6 (1) f DSGVO. Our legitimate interest lies in particular in the effective processing of your request.

The data you send to us via contact requests will remain with us until you request us to delete it, revoke your consent to store it, or the purpose for storing the data no longer applies (e.g. after we have completed processing your request). Mandatory legal provisions – in particular legal retention periods – remain unaffected.

 

Chat requests

LeadBooster Chatbot

For efficient processing of your inquiries, we use the chatbot LeadBooster from Pipedrive on our website. Provider is Pipedrive OÜ, Mustamäe tee 3a, 10615 Tallinn, Estonia.

The legal basis for the processing of your data is consent based on Art. 6 (1) lit. a DSGVO. Through a Data Processing Agreement (DPA) with Pipedrive, we have ensured that user data is only processed by Pipedrive within the scope of the DSGVO. They are used exclusively for the purpose of processing your requests and are not passed on to third parties.

You can send us inquiries via our chat window. In addition to your chat messages, we store your IP address for legal protection. You do not have to enter your name in the chat.

The data entered by you in the contact form or chat will be deleted after fulfillment of the purpose (e.g. after processing your request) or after your request to do so. If there are mandatory legal provisions (possibly storage obligations), these remain unaffected by the deletion.

If you do not agree with the processing of your request with us via Pipedrive, you can alternatively communicate with us by e-mail or telephone.

For more information, please see Pipedrive’s Privacy Policy at https://www.pipedrive.com/en/privacy.

Data processing for advertising purposes

Direct mail

If your personal data is processed for the purpose of direct marketing, you have the right to object at any time to the processing of personal data concerning you for the purpose of such marketing in accordance with Article 21 (2) of the GDPR; this also applies to profiling insofar as it is associated with such direct marketing. If you object, your personal data will subsequently no longer be used for the purpose of direct marketing.

Product recommendation by e-mail

As a customer of ADTELLIGENCE GmbH, you will receive product recommendations by e-mail regardless of whether you have subscribed to our newsletter. In doing so, we strictly adhere to the legal requirements. Outside of the existence of a specific consent, we use your e-mail address provided in the context of an order in accordance with Section 7 (3) UWG only for our own products that are similar to those that you have purchased from us based on an order already placed. The legal basis for this is Art. 6 para. 1 lit. f DSGVO. Our legitimate interest is to introduce you to other products in our range through direct marketing.

You can object to this form of product recommendation at any time free of charge and with effect for the future at the end of each product recommendation e-mail.

If you object to this advertising measure, your data will be deleted from the corresponding (e-mail) distribution lists.

We use the personal data you provide as part of a contract concluded with us for our own advertising purposes after obtaining your consent. We inform you by e-mail and telephone about new products, services, events, promotions or events.

The legal basis for the data collection is Art. 6 para. 1 lit. a DSGVO. You can revoke this consent at any time without giving reasons with effect for the future.

Newsletter

With your consent you can subscribe to our newsletter, with which we inform you about current interesting offers. We regularly report on product offers of our range, events/trade fairs, tips on our product areas, offers from our cooperation partners.

For the registration to our newsletter we use the so-called double opt-in procedure. This means that after your registration, we will send you an e-mail to the e-mail address you provided, in which we ask you to confirm that you wish to receive the newsletter. If you do not confirm your registration within 24 hours, your information will be blocked and automatically deleted after one month. In addition, we store your respective IP addresses used and times of registration and confirmation. The purpose of this procedure is to be able to prove your registration and, if necessary, to clarify a possible misuse of your personal data.

The only mandatory data for sending the newsletter is your e-mail address. The provision of further, separately marked data is voluntary and will be used to address you personally. After your confirmation, we store your e-mail address for the purpose of sending the newsletter. The legal basis is Art. 6 para. 1 lit. a DSGVO (consent).

You can revoke your consent to receive the newsletter and unsubscribe at any time. You can declare the revocation by clicking on the link (unsubscribe) provided in every newsletter e-mail.

We work with the following email marketing provider:

mailchimp is a service provided by The Rocket Science Group, LLC, 675 Ponce de Leon Ave NE, Suite 5000, Atlanta, GA 30308 USA.

Privacy policy: https://mailchimp.com/legal/data-processing-addendum/

 

Conclusion of an order data processing contract
We have concluded an order data processing contract
with Mailchimp. In this, Mailchimp is obligated to protect the data of our customers and not to pass it on to third parties.

We would like to point out that we evaluate your user behavior when sending the newsletter. For this evaluation, the emails sent contain so-called web beacons or tracking pixels, which are single-pixel image files that are stored on our website. For the evaluations, we link data and the web beacons with your e-mail address and an individual ID. Links received in the newsletter also contain this ID. The legal basis for storing cookies or similar technologies (web beacons) on your terminal device or accessing this information is Section 25 (1) TTDSG. The legal basis for the processing of the data is Art 6 para. 1 lit. a DSGVO.

With the data obtained in this way, we create a user profile in order to tailor the newsletter to your individual interests. In doing so, we record when you read our newsletters, which links you click on in them and infer your personal interests from this. We link this data to actions you have taken on our website.

You can object to this tracking at any time by clicking the separate link (unsubscribe) provided in each email. The information will be stored as long as you have subscribed to the newsletter. After unsubscribing, we store the data purely statistically and anonymously.

Moreover, such tracking is not possible if you have deactivated the display of images by default in your e-mail program. In this case, the newsletter will not be displayed to you in full and you may not be able to use all the functions. If you display the images manually, the above-mentioned tracking will take place.

Analysis tools

Google Analytics 4 (GA4)

This website uses Google Analytics 4, a web analytics service provided by Google LLC. The responsible entity for users in the EU/EEA and Switzerland is Google Ireland Limited, Google Building Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”).
Google Analytics uses cookies that enable an analysis of your use of our websites. The information collected by means of the cookies about your use of this website is generally transferred to a Google server in the USA and stored there.

In Google Analytics 4, the anonymization of IP addresses is activated by default. Due to IP anonymization, your IP address is shortened by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transferred to a Google server in the USA and shortened there.

During your website visit, your user behavior is recorded in the form of “events”. Events can be:

• Page views, first visit to the website, start of session
• Web pages visited, your “click path”, interaction with the website
• Scrolls (whenever a user scrolls to the end of the page (90%))
• Clicks on external links, internal search queries, interaction with videos
• File downloads, ads seen / clicked, language setting

Also recorded:

• Your approximate location (region), date and time of visit
• Your IP address (in shortened form), your Internet provider
• technical information about your browser and the end devices you use (e.g. language setting, screen resolution)
• the referrer URL (via which website/advertising medium you came to this website)

Google uses this information to evaluate your pseudonymous use of the website and to compile reports on website activity. The reports provided by Google Analytics are used to analyze the performance of our website and the success of our marketing campaigns

Storage period
The data sent by us and linked to cookies are automatically deleted after a maximum of 2 years. The deletion of data whose retention period has been reached takes place automatically once a month.

The legal basis for
this data processing is your consent pursuant to Art. 6 para.1 p.1 lit. a DSGVO and § 25 para. 1 p.1 TTDSG. You can revoke your consent at any time with effect for the future by changing the cookie settings

Third country transfer
The company is certified in accordance with the “EU-US Data Privacy Framework” (DPF). For more information, please visit https://www.dataprivacyframework.gov/s/participant-search/participant-detail?id=a2zt000000001L5AAI&status=Active

Information on concluding EU standard contractual clauses can be found at https://privacy.google.com/businesses/controllerterms/mccs/.

You can also prevent the storage of cookies from the outset by configuring your browser software accordingly. However, if you configure your browser to reject all cookies, this may restrict functionalities on this and other websites. You can also prevent the collection of data generated by the cookie and related to your use of the website (including your IP address) to Google and the processing of this data by Google, by selecting

1. Not give your consent to the setting of the cookie or
   b. Download and install
   the browser add-on to disable Google Analytics HERE.

For more information on Google Analytics’ terms of use and Google’s privacy policy, please visit https://marketingplatform.google.com/about/analytics/terms/de/ and https://policies.google.com/?hl=de.

Matomo

Our website uses the open source software tool Matomo. Matomo uses “cookies”, which enable an analysis of website usage. For this purpose, the usage information collected in the cookie (including your shortened IP address) is transmitted to our server (local host) and stored for usage analysis purposes. Matomo does not transmit any data to servers that are outside of our control. Your IP address is immediately anonymized during this process, so that you as a user are not identifiable to us. The information collected about your use of this website is not shared with third parties. Our interest in and purpose of the data processing lies in the optimization of our website, the adaptation of the content and the improvement of our offer.

The processing of users’ personal data enables us to analyze the surfing behavior of our website visitors. By evaluating the data obtained, we are able to compile information about the use of the individual components of our website. This helps us to continuously improve our website and its user-friendliness. In these purposes also lies our legitimate interest in the processing of the data according to Art. 6 para. 1 lit. f DSGVO. By anonymizing the IP address, the interest of users in their personal data protection is sufficiently taken into account.

You can prevent the setting of (individual or all) cookies by selecting the appropriate settings on your browser. However, it may be that not all functions of this website are fully available to you.

If you do not agree to the processing and analysis of your usage data from your visit to our website, you can prevent this at any time by clicking the mouse below. An opt-out cookie will then be set via your browser, which means that Matomo will not collect any session data. Please note: If you delete your cookies, the opt-out cookie is also deleted and must be set by you again.

For more information on the privacy settings of the Matomo software, please see the following link: https://matomo.org/docs/privacy/.

 

Marketing Tools

Google Tag Manager

This website uses the “Google Tag Manager”, a service of Google Ireland Limited. Google Tag Manager provides the ability to manage website tags through one interface. The Google Tag Manager tool that implements the tags is a cookie-less domain. However, Google Tag Manager collects your IP address, which may also be transferred to Google’s parent company in the USA.

Google Tag Manager triggers other tags, which in turn may collect data. Google Tag Manager does not access this data. If a deactivation has been made at the domain or cookie level, this remains in place for all tracking tags implemented with Google Tag Manager.

The legal basis for the processing of your data is Art. 6 para. 1 lit. a DSGVO (consent) and § 25 para. 1 TTDSG.

The company is certified according to the “EU-US Data Privacy Framework” (DPF). For more information, please visit https://www.dataprivacyframework.gov/s/participant-search/participant-detail?id=a2zt000000001L5AAI&status=Active

Information on concluding EU standard contractual clauses can be found at https://privacy.google.com/businesses/controllerterms/mccs/.

FAQ Google Tag Manager: https://www.google.com/intl/de/tagmanager/faq.html

Terms of use Google Tag Manager: https://www.google.com/intl/de/tagmanager/use-policy.html

Included third party content

ChatGPT – OpenAI

We provide the service “ChatGPT”. ChatGPT is an AI-supported chatbot from OpenAI Ireland Limited, The Liffey Trust Centre, 1st Floor, 117-126 Sheriff Street Upper, Dublin 1, D01 YC43, Ireland (hereinafter referred to as “OpenAI”). A connection is established between the Adtelligence website and the ChatGPT service to display the chat. ADTELLIGENCE processes only the data technically necessary for the registration and correct display of ChatGPT.
The use of the chat is only possible with a valid ChatGPT account of the user. OpenAI may analyze your user behavior. For this purpose, OpenAI evaluates the data from your user account. The information you enter in ChatGPT may also be used for AI training purposes. OpenAI may process personal data of the respective user. We are not responsible for these evaluations.
The legal basis for this data processing is Art. 6 para. 1 lit. a GDPR (consent) and § 25 para. 1 TTDSG. You can object to the use of ChatGPT on our website at any time for the future. The revocation takes place by deleting your key.
It cannot be ruled out that personal data will also be transmitted to OpenAI servers in the USA. You can find more information on OpenAI’s data protection at the external URL: Privacy policy (openai.com)

Google Maps

On this website we use the offer of Google Maps. This allows us to show you interactive maps directly on the website and enables you to use the map function comfortably.

By visiting the website, Google receives the information that you have accessed the corresponding sub-page of our website. In the process, metadata is transmitted to the service provider, which may be personal. In addition, Google obtains your IP address. This occurs regardless of whether Google provides a user account through which you are logged in or whether no user account exists. If you are logged in to Google, your data will be directly assigned to your account. If you do not want the assignment with your profile at Google, please log out before activating the function. The information collected by Google is also transmitted to Google (Google Inc.) servers in the USA. Google stores your data as usage profiles and uses them for the purposes of advertising, market research and/or demand-oriented design of its website. Such an evaluation is carried out in particular (even for users who are not logged in) to provide needs-based advertising and to inform other users of the social network about your activities on our website. You have the right to object to the creation of these user profiles, whereby you should preferably contact Google to exercise this right.

Only when the service is activated is the function started and data transmitted to the service provider. The legal basis for the processing of your data is Art. 6 para. 1 lit. a DSGVO (consent) and § 25 para. 1 TTDSG.

Third Party Provider Information: Google Dublin, Google Ireland Ltd, Gordon House, Barrow Street, Dublin 4, Ireland, Fax: +353 (1) 436 1001.

The company is certified according to the “EU-US Data Privacy Framework” (DPF). For more information, please visit https://www.dataprivacyframework.gov/s/participant-search/participant-detail?id=a2zt000000001L5AAI&status=Active

Information on concluding EU standard contractual clauses can be found at https://privacy.google.com/businesses/controllerterms/mccs/.

For more information on the purpose and scope of data collection and processing by the plug-in provider, please refer to the provider’s privacy policy. There you will also find further information about your rights in this regard and setting options for protecting your privacy: https://policies.google.com/privacy?hl=de&gl=de.

 

YouTube

We have integrated YouTube videos into our online offer, which are stored on https://www.youtube.com/ and can be played directly from our website. These are all integrated in “extended data protection mode”, i.e. no data about you as a user is transmitted to YouTube if you do not play the videos. According to YouTube, data is only transmitted when you play the videos. We have no influence on this data transmission.

By visiting the website, YouTube receives the information that you have accessed the corresponding subpage of our website. In addition, metadata is transmitted to the service provider, which may be personal. This occurs regardless of whether YouTube provides a user account through which you are logged in or whether no user account exists. If you are logged in to Google, your data will be directly assigned to your account. If you do not want the assignment with your profile at YouTube, log out before activating the function. YouTube stores your data as usage profiles and uses them for the purposes of advertising, market research and/or demand-oriented design of its website. Such an evaluation is carried out in particular (even for users who are not logged in) for the provision of needs-based advertising and to inform other users of the social network about your activities on our website. You have the right to object to the creation of these user profiles, whereby you should preferably contact YouTube to exercise this right.

Only when the service is activated is the function started and data transmitted to the service provider. The legal basis for the processing of your data is Art. 6 para. 1 lit. a DSGVO (consent) and § 25 para. 1 TTDSG. Your consent can be revoked at any time for the future.

The company is certified according to the “EU-US Data Privacy Framework” (DPF). For more information, please visit https://www.dataprivacyframework.gov/s/participant-search/participant-detail?id=a2zt000000001L5AAI&status=Active

Information on concluding EU standard contractual clauses can be found at https://privacy.google.com/businesses/controllerterms/mccs/.

Third-party information: Google Ireland Limited, Google Building Gordon House, Barrow St, Dublin 4, Ireland.

For more information about privacy, please see the following Google website: https://policies.google.com/privacy?hl=de.

 

 

Google Fonts

We use “Google Fonts” on our website, a service of Google Ireland Limited, (hereinafter referred to as “Google”). The service gives us the option to use external fonts, so-called Google Fonts. For this purpose, the required Google Font is loaded into the browser cache by your browser when you access our website. This is necessary so that your browser can display a visually improved representation of our texts. If your browser does not support this function, a standard font will be used by your computer for display. The integration of these web fonts is done by a server call, usually at a Google server in the USA. This transmits to the server which of our Internet pages you have visited. The IP address of the browser of your terminal device is also stored by Google. We have no influence on the scope and further use of the data collected and processed by Google through the use of Google Web Fonts.

We use Google Web Fonts for optimization purposes, in particular to improve the use of our website for you and to make its design more user-friendly. This is also our legitimate interest in the processing of the above data by the third-party provider. The legal basis is Art. 6 para. 1 p. 1 lit. f DSGVO. The legal basis for storing information in the form of cookies or similar technologies on your terminal device or accessing this information in your terminal device is Section 25 (2) No. 2 TTDSG.

The company is certified according to the “EU-US Data Privacy Framework” (DPF). For more information, please visit https://www.dataprivacyframework.gov/s/participant-search/participant-detail?id=a2zt000000001L5AAI&status=Active

Information on the conclusion of EU standard contractual clauses can be found at https://privacy.google.com/businesses/controllerterms/mccs/Weitere. Information on data protection can be found in Google’s privacy policy: https://policies.google.com/privacy?hl=de&gl=de.

Further information on Google Web Fonts can be found at https://fonts.google.com/, https://developers.google.com/fonts/faq?hl=de-DE&csw=1 and https://www.google.com/fonts#AboutPlace:about.

Google Fonts (Local)

We use “Google Fonts” on our website, a service of Google Ireland Limited, (hereinafter referred to as “Google”). The service gives us the option to use external fonts, so-called Google Fonts. The Google Fonts are installed locally on our server. A connection to Google servers does not take place.

 

Online video conferencing tools

Microsoft Teams

We use the tool “Microsoft Teams” to conduct telephone and video conferences, online meetings, video consulting, digital coaching and/or webinars (hereinafter: “Online Meetings”). Microsoft Teams is a service of Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA.

If you access the Microsoft Teams website (https://teams.microsoft.com/), Microsoft is responsible for data processing. The call of this website is necessary for the download of the necessary software, if a use should not or can not be made directly and without a download via an internet browser.

Data categories

When using Microsoft Teams, various types of data are processed. The total volume of data processing also depends on the information that the user provides before, during and after an “online meeting”.

The following personal data may in principle be the subject of processing:

User details: first name, last name, phone (optional), e-mail address, password (if “single sign-on” is not used), profile picture (optional), department (optional).

Meeting metadata: Topic, description (optional), date, time, duration, attendee IP addresses, device/hardware information.

For recordings (optional): MP4 file of all video, audio and presentation recordings, M4A file of all audio recordings, text file of online meeting chat.

When dialing in with the telephone: information on the incoming and outgoing call number, country name, start and end time. If necessary, further connection data such as the IP address of the device can be stored.

Text, audio and video data: You may have the option of using the chat, question or survey functions in an “online meeting”. The text entries you make are processed in order to display them in the “online meeting” and, if necessary, to log them. In order to enable the display of video and the playback of audio, data is processed during the meeting to a microphone and a possible video camera of the end device. The data transmission from the camera and microphone can be switched off or muted at any time and by any user independently via the Microsoft Teams applications.

In order to participate in an “online meeting” or to enter the “meeting room”, at least your name is required.

Data storage

A recording of the “online meetings” does not take place. If we want to record “Online Meetings”, we will notify you in advance and obtain consent. The fact of recording will also be displayed to you in the Microsoft Teams app.

The content of chats is logged by Microsoft when using Microsoft Teams. In addition, if necessary for the purposes of logging the results of an online meeting, chat content may be logged by us.

In the case of webinars, we may also process questions asked by webinar participants for the purposes of recording and following up webinars

Automated decision-making within the meaning of Art. 22 DSGVO is not used.

Legal bases of data processing

Insofar as personal data is processed by employees of ADTELLIGENCE GmbH, § 26 BDSG is the legal basis for data processing.

If, in connection with the use of Microsoft Teams, personal data is not required for the establishment, implementation or termination of the employment relationship, but is nevertheless an elementary component in the use of Microsoft Teams, Art. 6 (1) lit. f DSGVO is the legal basis for the data processing. In these cases, our interest lies in the effective implementation of “online meetings”.

Incidentally, the legal basis for data processing when conducting “online meetings” is Art. 6 (1) lit. b DSGVO, insofar as the meetings are conducted in the context of contractual relationships.

Recipient / passing on of data

Personal data processed in connection with participation in “online meetings” will not be disclosed to third parties as a matter of principle, unless it is specifically intended for disclosure. Apart from this, data will only be passed on to third parties if we are legally obliged to do so (e.g. by court order), or if the persons concerned have expressly consented to their data being passed on.

The Microsoft Teams provider that assists us in conducting “online meetings” necessarily obtains knowledge of the above data to the extent provided for in our order processing agreement with Microsoft.

Microsoft is obligated to comply with the legal requirements of the applicable data protection law via the order processing concluded with Microsoft teams, on the basis of EU standard contractual clauses.  A currently valid version can be viewed at the following link: Licensing Documents (microsoft.com).

Data processing outside the European Union

Data processing outside the European Union (EU) does not take place as a matter of principle, as we have limited our storage location to data centers in the European Union. However, we cannot technically completely rule out routing or storage on servers outside the European Union at the order processor Microsoft.

A secure level of data protection is ensured by concluding supplemented EU standard data protection clauses and technical/organizational measures. For example, the data is encrypted during transport over the Internet and thus generally protected against unauthorized access by third parties.

The company is certified according to the “EU-US Data Privacy Framework” (DPF). For more information, please visit https://www.dataprivacyframework.gov/s/participant-search/participant-detail?id=a2zt0000000KzNaAAK&status=Active

Learn more about Microsoft Teams privacy

For more information about Microsoft’s privacy practices, please visit https://privacy.microsoft.com/de-de/privacystatement (section “Online Services for Business”), and: https://www.microsoft.com/de-de/trust-center/privacy/customer-data-definitions.

 

Social media presences

Social media information

We operate publicly accessible profiles in social networks to draw attention to our services and products. There we would like to get in touch with you as a visitor and user of these pages as well as our website.

User data may be processed outside the European Union. This may result in risks for you as a user and may make it more difficult to enforce your rights. When selecting the social media platforms we use, we ensure that the operators undertake to comply with EU data protection standards.

If you visit one of our social media sites (e.g. Facebook), we, ADTELLIGENCE GmbH, Elisabethstraße 1, 68165 Mannheim, are jointly responsible with the operator of the respective social media platform within the meaning of the DSGVO and other data protection regulations.

Data processing on social media platforms

We have no influence on the processing of personal data by the respective platform operator. For example, social networks such as Facebook use your data for market research and advertising purposes. Among other things, user behavior can be analyzed and a usage profile created from the resulting interests of the user. The social media operators use cookies to store and further process this information. These are text files that are stored on the user’s various end devices. If you have a profile on the respective social media platform and are logged in to it, the storage and analysis even takes place across devices. In this way, interest-based advertising can be displayed to you inside and outside the respective social media presence. Persons who are not registered as users with the respective social media platform may also be affected by the data processing.

Via social media platforms, statistical data of different categories are retrievable for us. These statistics are generated and provided by the social media operator. As the operator of the fan page, we have no influence on the generation and presentation. We use this data, which is available in aggregated form (total number of page views, “Like” votes, page activities, post interactions, reach, video views, post reach, comments, shared content, responses, proportion of men and women, origin based on country and city, language, calls and clicks in the store, clicks on route planners, clicks on phone numbers), to make our posts and activities on our fan page more attractive to users. Due to the constant development of social media platforms, the availability and processing of data changes, so we refer to the privacy statements of the platforms for further details on this.

Legal basis

The operation of these fan pages, including the processing of users’ personal data, is based on our legitimate interests in a timely and supportive information and interaction opportunity for and with our users and visitors pursuant to Art. 6 para. 1 lit. f. DSGVO. Under certain circumstances, you may also have given a platform operator consent to data processing, in which case Art. 6 (1) lit. a DSGVO is the legal basis.

For a comprehensive description of the respective data processing and the opt-out options, please refer to the data protection declarations and information provided by the respective platform operator.

Storage duration

The data collected directly by us via the social media sites is deleted from our systems as soon as the purpose for storing it no longer applies, you request us to delete it, or you revoke your consent to its storage. Stored cookies remain on your terminal device until you delete them. Mandatory legal provisions – in particular retention periods – remain unaffected.

We have no influence on the storage period of your data, which is stored by social network providers for their own purposes. You can find more information on this directly from the operator of the social network (e.g. in their privacy policy, see below).

Assertion of rights

In principle, you can assert your rights (information, correction, deletion, restriction of processing, data portability and complaint) both against us and against the operator of the respective portal (e.g. Facebook).

Despite joint responsibility, we would like to point out that we do not have complete access to your personal data. For this reason, you should contact the providers of the social media platforms directly with requests for information and the assertion of data subject rights. This is because only the providers have access to the user data in each case and can take measures and provide information directly. Should you require assistance in this regard, please contact us: ADTELLIGENCE GmbH, Elisabethstraße 1, 68165 Mannheim, e-mail: info@adtelligence.com.

Our social networks

Facebook:

Provider: Meta Platforms, Ireland Ltd, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland.

Agreement on joint processing of personal data on Facebook pages: https://www.facebook.com/legal/terms/page_controller_addendumm

Certification under the “EU-US Data Privacy Framework” (DPF) at https://www.dataprivacyframework.gov/s/participant-search/participant-detail?id=a2zt0000000GnywAAC&status=Active.

Privacy policy: https://www.facebook.com/about/privacyy

Possibility of objection (opt-out): https://www.facebook.com/settings?tab=ads

Instagram:

Provider: Meta Platforms Ireland Ltd, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland Privacy Policy: http://instagram.com/about/legal/privacy

Possibility of objection (opt-out): http://instagram.com/about/legal/privacy

Certification under the “EU-US Data Privacy Framework” (DPF) at https://www.dataprivacyframework.gov/s/participant-search/participant-detail?id=a2zt0000000GnywAAC&status=Active.

LinkedIn:

Provider: LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland

Privacy policy: https://www.linkedin.com/legal/privacy-policy

Possibility of objection (opt-out): https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out

X (Twitter):

Provider: Twitter Inc, 1355 Market Street, Suite 900, San Francisco, CA 94103, USA

Privacy policy: https://twitter.com/de/privacy

Possibility of objection (opt-out): https://twitter.com/personalization

 

Data protection for applications

We offer you the opportunity to apply to us by e-mail, by post, via the online application form or via our career portal. In the following, we inform you about the scope, purpose and use of your personal data collected during the application process.

Scope and purpose of data collection

In order for us to consider you in the application process for a specific position, you are required to submit a customary and meaningful application, informing us of your personality profile and qualifications.

The personal data you provide and send to us as part of your application usually includes: cover letter, resume with the usual personal information (first and last name, date of birth, address, telephone number, e-mail address, photo) as well as supporting documents and certificates.

As a matter of principle, we only use your application documents to decide whether to fill the position for which you have expressly applied. We process the personal data provided to us only insofar as this is necessary for the purpose of deciding on the establishment of an employment relationship with us. The legal basis for this is Art. 6 (1) lit. b DSGVO, Art. 88 DSGVO in conjunction with. § Section 26 (1) sentence 1 BDSG (new), insofar as it concerns information that we receive from you as part of the application process (name, contact details, date of birth, information on your professional qualifications and school education or information on further professional training). If you voluntarily provide us with further information, we process this on the basis of your consent pursuant to Art. 6 (1) a DSGVO. In the course of the application process, further personal data may be collected from you personally and from generally accessible sources for this information purpose. Your personal data will only be passed on within our company to persons who are involved in processing your application.

If we process personal data about you to defend legal claims asserted by you against us from the application process, we refer to Art. 6 (1) lit. f DSGVO as the legal basis. The legitimate interest is, for example, a duty to provide evidence in proceedings under the General Equal Treatment Act (AGG).

If you submit an unsolicited application that does not relate to a specific position, we will consult your application documents as part of staffing decisions for all positions under consideration. We will make the applicant data available for consultation by selected decision-makers in our company so that they can find out about your personality profile and qualifications. The legal basis for the data processing in this case is also Art. 6 (1) lit. b DSGVO in conjunction with. Art. 28 DSGVO, § 26 para. 1 BDSG (new).

Categories of recipients of personal data

A transfer of your personal data to third parties will only take place for the purposes listed below. We will only pass on your personal data received as part of the application process to third parties if:

• you have given your express consent to this in accordance with Art. 6 Para. 1 lit. a DSGVO, § 26 BDSG (new),
• the disclosure is necessary for the assertion, exercise or defense of legal claims pursuant to Art. 6 para. 1 lit. f DSGVO and there is no reason to assume that you have an overriding interest worthy of protection in the non-disclosure of your data,
• in the event that there is a legal obligation for the disclosure pursuant to Art. 6 Para. 1 lit. c DSGVO as well as
• this is legally permissible and required according to Art. 6 para. 1 lit. b DSGVO, § 26 para. 1 sentence 1 BDSG (new) for the establishment or execution of contractual relationships with you.

Furthermore, your data will be passed on to technical service providers on the basis of Art. 28 DSGVO, who will use your data exclusively on our behalf and under no circumstances for their own business purposes. These are IT service providers, hosting providers or providers of applicant management systems.

A transfer of your data to third countries outside the EU or the European Economic Area is not intended.

Data retention period

If we are unable to make you a job offer, you reject a job offer, withdraw your application, revoke your consent to data processing or request us to delete the data, the data you have provided, including any remaining physical application documents, will be stored or retained (retention period) for a maximum of 6 months after completion of the application process in order to be able to trace the details of the application process in the event of discrepancies (Art. 6 (1) f DSGVO).

You have the option of consenting to the use of your application documents to fill other positions as well. If you choose this option, we will include you in our talent pool in accordance with Art. 6 Para. 1 lit. a DSGVO. Your application will then be stored by us for a maximum of 12 months until revoked. You can revoke your consent at any time for the future. A justified revocation has no influence on data processing operations that have already taken place.

Should an application process lead to a recruitment, we will include your application documents in your personnel file on the basis of Art. 6 Para. 1 lit. b DSGVO, § 26 Para. 1 BDSG-neu, for the purpose of establishing the employment relationship as well as the personality profile described by you on which the recruitment is based and your stated qualifications.

Provision of the data

The provision of your personal data is not required by law in the initiation phase of an employment relationship. However, the provision of personal data is required for the conclusion of a contract of employment with us. This means that if you do not provide us with personal data in an application, we cannot and will not enter into an employment relationship with you.

Automated decision making

There is no automated decision in individual cases within the meaning of Art. 22 DSGVO. This means that we evaluate your application personally and the decision about your application is not based exclusively on automated processing.

Stationary business premises

Security cameras

For the purpose of detecting crimes and protecting property and vandalism, as well as preventing them, we use video surveillance in our stores. Sound recording does not take place. The legal basis is Art. 6 para. 1 lit. f DSGVO. The use of video surveillance is indicated by a clearly visible pictogram in the stores. We generally delete the resulting footage from the security cameras 72 hours after recording. In the event of a criminal offense, we reserve the right to store the image material until the purpose of the recording no longer applies. The image recordings are not transmitted to third parties, with the exception of investigating authorities who request the image recordings in the event of a crime. For installation and maintenance, maintenance companies commissioned by us may have access to stored data.

Use guest WLAN

We provide you with access to the Internet in our business premises in the form of WLAN access (“Guest WLAN”) for use free of charge. In the following, we inform you about the personal data collected in this context.

Processing purposes and legal basis

The data processing is carried out for the purpose of the technical provision of a guest WLAN and to ensure smooth use by our guests. The processing is necessary for the fulfillment of a contract (provision of Internet access via the guest WLAN) pursuant to Art. 6 (1) lit. b DS-GVO.

Furthermore, we process your data to protect our legitimate interests according to Art. 6 (1) lit. f DS-GVO. Our legitimate interests lie in ensuring the security of our information technology systems and in the defense against liability claims in the event of non-legal use of the guest WLAN.

Data categories and data origin

When using our guest WLAN, the Mac address and the host name of your end device are stored in this context. In addition, each device is assigned its own IP address.

The data is transmitted directly to us by our guests when they register for the guest WLAN.

Receiver

We do not pass on your personal data to third parties. Your data will only be passed on or transmitted if it is necessary for the processing of the contract, if it is based on a legal basis, if there is a legitimate interest or if it is based on your prior consent.

If external service providers support us in the processing of your data (e.g. IT service providers), this is done within the framework of commissioned processing in accordance with Art. 28 DSGVO. We only enter into contracts with service providers that provide sufficient guarantees that appropriate technical and organizational measures ensure the protection of your data.

Data transfer to a third country

A data transfer to third countries does not take place and is not intended.

Duration of storage

We delete the data regularly, but at the latest after a maximum of 24 hours after activation. Unless a longer storage of personal data is required by law or is necessary for the assertion, exercise or defense of legal claims.

Provision of the data

The provision of personal data about the data subject is technically necessary for the use of the guest WLAN. Without this data, you cannot use our guest WLAN.

Business relationships

The following information shows you how we handle your data when you contact us, when contractual negotiations take place with us and/or when contractual agreements exist with us.

Processing purposes and legal basis

The data processing is carried out for the purpose of contract management. The processing of your data is necessary according to Art. 6 para. 1 lit. b DSGVO for the initiation and fulfillment of contracts.

Furthermore, the processing of your personal data may be necessary on the basis of Art. 6 (1) lit. f DSGVO to protect our legitimate interests. Our legitimate interests consist of avoiding economic disadvantages through credit checks, inviting you to events, asserting legal claims and avoiding legal disadvantages (e.g. in the event of insolvency), defense against dangers and liability claims and avoiding legal risks, mails, prevention of criminal acts.

Data category and origin

We process the following categories of data:

Master and contact data: Salutation, name (first and last name), department and function in the company, address, e-mail, telephone, fax, date of birth, purchase history, contract data, billing data.

The data from the aforementioned data categories were provided to us directly by our customers and interested parties.

Receiver

We do not pass on your personal data to third parties. Excluded from this are our service partners, if this is necessary for the fulfillment of the contract, such as parcel and mail carriers, banks for the collection of direct debits, tax authorities, possibly further enumeration such as credit agencies, etc..

Duration of storage

The data stored about you will be deleted after fulfillment of the contract, provided that there are no further legal obligations to retain data. Such are, for example, commercial and financial data. These will be deleted in accordance with legal regulations after ten years, unless longer retention periods are prescribed or required for legitimate reasons. If you revoke your consent to the use of your data, it will be deleted immediately, unless the above reasons indicate otherwise.

Right of objection

You have the right to object to the processing. You can object to the use of your data at any time for the future.

Provision of the data

The provision of personal data is contractually required or necessary for the conclusion of a contract. Failure to provide the required personal data would result in our not being able to enter into a business relationship with you.

 

Notice

The German version of the privacy policy made above shall prevail; the English translation is added for convenience purposes only.