AI Assistants: The Future of Personalization?!

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In the ever-growing world of artificial intelligence (AI) and automation, AI assistants are playing an increasingly important role, especially when it comes to personalizing user experiences. But how much potential do AI assistants really have when it comes to the future of personalization? What opportunities and threats does this technology pose? And how useful is

The power of customer activation and customer reactivation: how financial institutions can benefit from automated systems

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In today's fast-paced world, customer activation is crucial for financial institutions, for example with credit card products, to acquire customers and build long-term relationships. With the right strategy and the appropriate tools, companies can expand their customer base while simultaneously strengthening the loyalty of existing customers. In this article, we will delve into the opportunities

Campaign automation with incentives: Smartly increase customer loyalty and sales with incentives

Why Incentives Are the Future of Performance Marketing Product: Trigger & Automation Engine 2.0 with integrated incentive system In a world where customer loyalty has become currency, new tools are needed: Incentive-based campaigns combine emotion with efficiency. They motivate in a targeted manner – and have a measurable impact. With the latest update of the

The revolution in generative video production

While video-generated personas with realistic facial expressions and AI-generated voice output such as Syntesia AI are already a remarkable one quality, generative video image creation directly from text is still in its early stages. Companies like Runway or Pika collect significant investments and continuously improve the quality of their systems to achieve increasingly convincing results.