Success Story

Financial Services

HOW AN ONLINE BROKER ACHIEVES MORE DEALS THROUGH PERSONALIZED PRODUCT PAGES

The right content for every visitor through AI-based optimization

Solution

Achieve enormous potential through personalisation of product pages with artificial intelligence.

The biggest lever increasing new online securities accounts is the click-through rate on the product page and in the application process. Acceleraid displays the most informative, emotional or conclusion-oriented version of the product page automatically, optimising it for:

target groups defined by the customer
first-time visitors and returnees
devices, keywords and marketing channels

+40% increase in click-through rate

8.000 more customers begin the application process

400 more closings

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